Best of the Best 2002: Home & Design: Best Realtors

The Art of Marketing Architecture In the hands of David Mossler, Michael Deasy, and Crosby Doe, the marketing of exceptional architectural properties has become a powerful tool. Since joining forces in the early 1980s, the partners of the Beverly Hills real estate company have excelled at running ads that marry provocative copy with Julius Shulman’s iconic architectural photography. “Our listings from the last 20 years are a compendium of every great architect who has practiced in L.A.,” says Deasy. The partners cater to connoisseurs of art and architecture, but they also take great pride in knowing that they have been instrumental in educating the public about historic preservation and restoration, especially in Southern California, with its strong diversity of buildings and styles and equally strong reputation for tearing down anything over 20 years old. “We try to bring in the correct buyer for a property, someone who understands and will restore it,” says Deasy. “Sellers always tell us that money isn’t as important as preserving the asset.”

Each partner brings a distinct sensibility. Mossler is the traditionalist who prefers the work of Paul Williams and Craig Ellwood. Crosby Doe gravitates to Richard Neutra and Harwell Hamilton Harris. Deasy favors Irving Gill and Rudolph Schindler. “Our properties are unique,” says Mossler. “Fine architecture, like fine wine, improves with age, and its resale price should carry a premium.”

Luxury Lifestyle Interview: David Mossler, Architectural Legend

Many people have stereotypical preconceptions of estate agents. Realtors, as a general rule, don’t change themselves to suit the type of property they are trying to sell you. This is where the rules are re-written. Mossler, Deasy & Doe have, for twenty-two years, built up a reputation as an estate agency who will give you more than just a house. Look through their entire archive and not one of the houses could be described as “boring”. Architecture is a form of art, and architecturally special houses are as timelessly attractive as anything hanging in Le Louvre. Wallace Neff, Frank Lloyd-Wright and Richard Neutra are just a tiny sample of the many highly-prized architects and highly-prized houses that have graced the gloss of Mossler, Deasy & Doe. David Mossler, swapping a career as an agent in the entertainment sector, founded the company in 1983 in Los Angeles, famously a portal for residences that ooze of design integrity. Mike Deasy and Crosby Doe completed LA’s most unique real estate firm. I caught up with this architectural wizard to find out just how he has built up this unique reputation. View Article

Downsizing in Los Angeles: From Mansion to $47 Million Condo

David Mossler, the real estate agent who sold The Century’s first penthouse last December, for $15 million, said the cachet of Mr. Stern was a big draw for his clients, a couple he refused to identify to protect their privacy. They had been looking for a second home in Los Angeles for two years but had not found the looks, privacy or views they wanted. When he mentioned a condo, Mr. Mossler said, “I think they thought I was crazy.” “I told them about the high quality of the building and the security and the other amenities,” he said. “The light went on in their heads. They said, ‘It’s like a great hotel suite. View Article

LA Times . Home of the Week . Le Bijou

New house is straight out of the Old World
A Santa Monica residence completed in 2008 was inspired by historic homes in Belgium. It boasts 17th century limestone floors, Belgian bluestone details, elaborate ironwork and refitted antique doors. This 2-year-old house inspired by the historic homes of Belgium feels as if it could be sitting in the countryside rather than in a Santa Monica neighborhood just blocks from the boutiques on Montana Avenue. View Article

Trump: The Best Real Estate Advice I Ever Received: 100 Top Experts Share Their Strategies

#63 David Mossler . Think Location-And Honesty… “When you are purchasing real estate, the three most important rules remain: location, location, location. When you are selling real estate, the three most important rules are: disclose, disclose, disclose.” The Best Real Estate Advice I Ever Received is sage wisdom garnered from one hundred leaders in the field of real estate-the kind of information and wisdom you can get only from a lifetime of experience. In this book, you’ll find tremendous insight based on positive experience and lessons learned the hard way by real estate moguls from around the country. These men and women tell you what they have learned.

Elizabeth Taylor’s House For Sale . Huffington Post

For the first time in thirty years, Dame Elizabeth Taylor’s Bel-Air estate has been listed with a price of $8.6 million. Taylor has owned the California ranch-style home since 1981, and the property was originally owned by Nancy Sinatra Sr. According to Taylor’s Estate, the property is “hidden by mature foliage” and “sits on 1.27 acres at the top of a long driveway.” Taylor’s son, Christopher Wilding, said of the house, “It was the focal point for the family and where we all gathered, especially at Thanksgiving and Easter.” View Article

Sydney Pollacks’ Wallace Neff Estate For Sale . The Huffington Post

For the first time in thirty years, this Wallace Neff traditional, built in 1941 is for sale with a listing price of $7.85 million. Sydney Pollack and his architect wife, Claire bought the home in the 1980s and lovingly restored it. Sydney and Claire Pollack married in 1958 and remained together until Sydney’s 2008 passing “at his home in Pacific Palisades,” states the Los Angeles Times. View Article